chapter  1
Introduction
Pages 10

Project management is an important topic because all organizations, be they small or large at one time or other are involved in implementing new undertakings. These undertakings may be diverse, such as the development of a new product or service; the establishment of a new production line in a manufacturing enterprise; a public relations promotion campaign; or the construction of major building programmes. Whilst the 1980s were about quality and the 1990s were all about globalization, the 2000s are about velocity. That is, to keep ahead of their competitors, organizations are continually faced with the development of complex products, services and processes with very short time-to-market windows combined with the need for cross-functional expertise. In this scenario, project management becomes a very important and powerful tool in the hands of organizations that understand its use and have the competencies to apply it.