ABSTRACT
This chapter deals with the primarily through the notion of ideological power. It aims to capture the diffuseness of this cultural understanding of American hegemony. It allows for analysis of the discursive components of United States hegemony in Latin America in a way that does not treat such phenomena as wholly detached from more 'concrete' politico-economic factors. It is a logical starting point for the present study, since my desiderata involves the hegemony of the United States in the contested space of Latin America. The chapter demonstrates the ways in which US power is synthesized in a revamped regional hegemony, one that extends beyond its outsized coercive leverage. It aims to foreground the use of discourse by the United States in analysing the official texts of its foreign policy, with an eye towards the various constructions that reinforce US ideological power.
