ABSTRACT

This chapter addresses two different types of tourism widely spoken of today: slow tourism and creative tourism. We begin by defining these two concepts and outlining the link between them. We also identify motivations that lead people to practice or seek this kind of tourism. We next analyze the types of travel that are closest to these two models – those that are rooted in the past, such as pilgrimages, ethnic tourism and cultural tourism, leading up to today. The aim is to analyze the offer through both the different forms of hospitality that are best suited to promote slow and creative tourism, and through the initiatives and activities that place the tourist in contact with the territories, cultures and local populations. Finally, we provide a few examples of the offer put forth by creative cities and territories.

Roberto Lavarini: https://orcid.org/0000-0002-7310-3663">orcid.org/0000-0002-7310-3663

Rosantonietta Scramaglia: https://orcid.org/0000-0003-4423-3554">orcid.org/0000-0003-4423-3554