ABSTRACT
In this paper, the metaphor of the ‘heat death’ is used in understanding the transformation of the alternative music scene(s) since the 1980s. Popular music is a key leisure space of modernity, and has been used as a space for negotiations of identity, conformity and transgression. Since the 1960s, alternative popular music has shaped the evolution of an authentic, communicative counter-cultural leisure space. The paper uses new research on online fan communities of black metal and extreme metal, and goth and post-punk, to demonstrate that the ideal of the alternative music scene as a communicative leisure space is not matched by the reality of the instrumentalization of contemporary leisure. Rather, there has been a slow metaphorically entropic shift in alternative music, from a shared subcultural and counter-cultural leisure space into one part of a globalized entertainment industry that has colonized the Habermasian lifeworld of leisure.
