ABSTRACT
This introduction presents the key concepts covered in the subsequent chapters of this book chapter. It also presents a range of approaches to the study of genres. The word genre simply means "order". As applied to artistic works, a genre is a type, class, or category of presentation that shares distinctive and easily identifiable features. Examples of genres include romances, science fiction, situation comedies, and news programming. Even popular music falls within basic genres-or, as they are more commonly known, formats. A genre can be identified by its own distinctive patterns in premise, plot, structure, character, worldview, style, and conventions. A genric programming can be considered as a body of work. Brian G. Rose explains: "The term genre implies that these groups of formal or technical characteristics exist among works of the same kind, regardless of time or place of composition, author, or subject matter".
