ABSTRACT
Each year, Professional Pricing Society (PPS) conducts a year-end survey, gathering information from over 1,000 pricing professionals about salary levels, promotion and advancement, and their reporting line in their organization. Pricing becomes a support function for pricing technologies being deployed to optimize pricing decisions. Marketing and product management together also represent 41 percent of the reporting lines in 2013, confirming that pricing is an integral part of the marketing construct. Reporting within the finance organization offers real advantages to pricing professionals. They are embedded in a powerful and well-respected organization and have access to all financial information. Reporting in to the office of the CEO or other top executive might strongly increase the visibility of the pricing function, especially when pricing is a strategic priority. With a record of success, pricing teams earn credibility within their organizations. The pricing team might be able to pull support from the CEO to accelerate some of the most difficult change-management activities.
