ABSTRACT

Changes are typically concentrated around realistic benchmarks in the life of a strategy: the period of strategy development, the period of strategy implementation, the period of capital return and the return on other resources invested into the strategy, and the period of efficiency when the strategic scenario is implemented. A time-sensitive resource analysis is an evaluation of the correlation between increases in capital investment and reduction during the strategy-implementation phase. However, with the birth and development of the global marketplace and the global emerging market (GEM), the system of strategy has become more complex and incorporated more subordinate levels. Globalization has very important cultural and religious implications that must be understood by strategists operating in the global marketplace. Foreign companies' mission statements receive a great deal of attention in the GEM, the population of which is less familiar with international companies than that of the developed world.