chapter  3
16 Pages

Rhetoric and re-evaluation

It is, I contend, a feature of Nietzsche’s commitment to the philosophical ideal of reflectiveness that his work does not limit itself to seeking to offer cogent philosophical argument for a given claim, but also, and further, considers how to give expression to these arguments in a way that will most persuasively engage his audience. This is not least because of the central role that Nietzsche’s account from Daybreak onwards assigns to the affects. An implication of this commitment to what is perhaps the most central ideal of the philosophical tradition is that if the argument proposed thus far is cogent, we would expect to see signs of these shifts in the development of Nietzsche’s rhetorical strategies. While in this section I cannot undertake a full analysis of the shifts in Nietzsche’s rhetoric during this period, I will attempt to adduce evidence in support of the claims advanced thus far by focusing on, first, the shift in strategy from Human, All Too Human to Daybreak, in which I have argued that the movement from the devaluation to the re-evaluation of “morality” is accomplished and, secondly, the shift from Daybreak to The Gay Science, in which I have claimed that Nietzsche comes to discern the problem of not inferring. To the extent that the developments in Nietzsche’s rhetorical strategies are explicable as being motivated by these shifts in his philosophical stance, this will support not only the account I have offered but also my contention that the complexity of Nietzsche’s work – perhaps particularly the Genealogy – does not betray a lack of analytical rigour but, on the contrary, a deep commitment to the philosophical ideal of reflectiveness.