ABSTRACT

In recent years, we have seen headlines like ‘4 Changes Google is Making and How They Affect Content Creation’, ‘Facebook Says Publishers Shouldn’t Fret about News Feed Changes’ and ‘Twitter “Related Headlines” Deliver News’. They illustrate how search engines and social networking sites are becoming more and more integral to how people find information online and, in the process, change the conditions for content production. News is amongst what people find when they search and is one of the things they encounter, share and discuss on social media. All over the world, search engines and social media are increasingly important ways of finding and accessing news online, and off-platform publishing directly to these intermediaries is a growing phenomenon. The complex relationships between these different sites and the paths that people carve between them are important examples of how ‘old’ and ‘new’ media are intertwined in today’s media systems (Chadwick, 2013). It is crucial to understand these relationships to understand journalism today, its place in a changing media environment, how people get the news produced by journalists and how that content is filtered.