ABSTRACT

Culture in professional career choicesCulture in professional career choicesMaking a career out of culture is now a conceivable option within the space of professional career choices, particularly for higher education graduates. Career choices cannot only be explained on grounds of individual motivation interpretations in such terms tend to merely reflect the words used by individuals to justify themselves, as in motivation letters. The concept is used in particular to measure the evolution of cultural employment; as with any statistical dataset this is based on conventions of equivalence that become increasingly problematic the longer the period covered by the dataset. The cultural employment policy aimed at boosting cultural management, presenting public investment in culture as profitable in terms of job numbers. The higher education system has produced students with needs for professional guidance and offered specialized training programmes leading them to perceive cultural employment as a possible project or encouraging them to pursue this path further.