ABSTRACT
The halal market was born in Western industrial countries to supply Muslim countries with sharia compatible meat, foods and an expanding range of commodities. Each day, Muslim community websites publish commentaries on everything that relates to halal food: the food chain; identity and consumption; industry and animal welfare; the relationship between man and his environment; and the globalization of production systems. The global halal assemblage is the result of congruence between two dynamics: the extrinsic dynamic of the market and, the intrinsic dynamic and innovation of the diaspora. Halal marketing, widespread today, also helps to strengthen and confirm diaspora Muslims of the bond that they have built between Islamic identity and diet. Eating pork flesh is the main prohibition of the Islamic food taboo in the Koran, which is the primary source of Islamic law: 'You are forbidden the dead, blood, the flesh of swine, what hath been invoked by a name other than that of Allah'.
