ABSTRACT

Richard Florida describes the emergence of a new socio-economic class, one that creates ideas and innovations rather than products and is the driving force of post-industrialism rather than industrialism. There are two layers of creative class. First, there is a super-creative core consisting of scientists and engineers, university professors, poets and artists. Second, there are creative professionals, those who work in a wide range of knowledge-intensive industries such as high-tech sectors, financial services. The basis of the creative class is economic. It consists of people who add economic value through their creativity. As creativity becomes more valued, the creative class grows. The creative class includes some 38.3 million Americans, roughly 30 percent of entire U.S. workforce. The members of the creative class exhibit a strong preference for individuality and self-statement. Though the creative class had grown slightly in percentage terms, the service class had grown considerably, taking up much of the slack coming from the steep decline in agriculture.