ABSTRACT

Plumb the depths of core motion design fundamentals and harness the essential techniques of this diverse and innovative medium. Combine basic art and design principles with creative storytelling to create compelling style frames, design boards, and motion design projects.

Here, in one volume, Austin Shaw covers all the principles any serious motion designer needs to know in order to make their artistic visions a reality and confidently produce compositions for clients, including:

  • Illustration techniques
  • Typography
  • Compositing
  • Cinematography
  • Incorporating 3D elements
  • Matte painting
  • Concept development, and much more

Lessons are augmented by illustrious full color imagery and practical exercises, allowing you to put the techniques covered into immediate practical context. Industry leaders and pioneers, including Karin Fong, Bradley G Munkowitz (GMUNK), Will Hyde, Erin Sarofsky, Danny Yount, and many more, contribute their professional perspectives, share personal stories, and provide visual examples of their work.

Additionally, a robust companion website (www.focalpress.com/cw/shaw) features project files, video tutorials, bonus PDFs, and rolling updates to keep you informed on the latest developments in the field.

chapter |5 pages

Introduction: Motion Design

chapter 1|7 pages

Design for Motion

chapter 2|8 pages

Style Frames

chapter 3|16 pages

Design Boards

chapter 4|12 pages

Presentations and Pitches

chapter 5|18 pages

Developing Concepts

chapter 6|10 pages

Process-to-Outcome

chapter 7|14 pages

The Inner-Eye

chapter 8|19 pages

The Outer-Eye

chapter 9|29 pages

Image-Making

chapter 11|10 pages

Concept Development Exercises

chapter 12|12 pages

Design Essentials

chapter 13|12 pages

The Art of Compositing

chapter 14|9 pages

3D Software for Design

chapter 15|12 pages

Matte Painting

chapter 17|16 pages

Type-Driven Design Boards

chapter 18|14 pages

Tactile Design Boards

chapter 19|10 pages

Modern Design Boards

chapter 20|13 pages

Character-Driven Design Boards

chapter 22|11 pages

Illustrative Design Boards

chapter 23|9 pages

Finding Inspiration

chapter 24|1 pages

Looking Forward