ABSTRACT

CineMart was launched in 1983 as a regular film market but it soon became clear that there was a great, underserved need for projects seeking access to the gears that drive the industry and a whole new kind of platform was born. CineMart offers filmmakers the opportunity to introduce their ideas to the international film scene and find the right connections to get their projects financed, made and out there. CineMart-accredited guests are provided access to all festival and CineMart activities, access to press and industry screenings, the Video Library and free admissions to public screenings. In 2001, to further support emerging filmmakers, the CineMart staff organized the Rotterdam Lab, a five-day training workshop designed to give them first-hand experience at an international festival and market and to enhance their international networking. Participation in Rotterdam Lab provides producers with the confidence and skills to navigate the festival circuit and meet professionals who can help finance their projects.