ABSTRACT

The power of social media and the internet is helping to self-organize these into a vast global network of individuals and small groups who are changing world one small action at a time, creating Paul Hawken sees as largest social movement in history consisting of "coherent, organic, self-organized congregations of tens of millions of people dedicated to change". Organic food production reduces soil pollution and improves soil health, and is healthier food choice for a number of reasons, not least of which is the lack of pesticide residues. The Slow Food movement is an example of pebble in a pond that caused ripples around world. The Free Hugs Campaign was started in 2004 by an, Juan Mann, who had been going through a difficult time and was feeling lonely and depressed. The Free Hugs Campaign was started in 2004 by an Australian, Juan Mann, who had been going through a difficult time and was feeling lonely and depressed.