ABSTRACT

Cultural and creative production is politically needed to fuel capitalistic urbanisation, then a specific urban governance system had to perpetuate. Hence, the idea of the Creative City was the next logical step within a neoliberalising ideology. The language of the Global City, couched in neoliberal philosophies and entrepreneurially friendly governance structures, has catalysed privatised urbanism and inter-city competition. The inception of the creative industries has redirected the production of culture into market-led capitalism. Moreover, political articulatory 'innovations' are related through the general postmodern turn of neoclassical economics, yet their 'sharp ends' dovetail together in tandem to set the foundations for the Creative City. Tel Aviv Global City has been recognised as the second best city for start ups behind Silicon Valley in the United States (US), and came second in the Innovation City award organised by the Urban Land Institute.