chapter  7
Self- mediation
Pages 55

After much shuffl ing and secrecy, in June 2012 the leading Japanese video game developer Square Enix – known for its role-playing video game franchises, including Final Fantasy and Dragon Quest – confi rmed rumours that had been swirling around in Southern Europe and Latin America for months. Kingdom Hearts 3D: Dream Drop Distance , the seventh instalment in the best-selling Kingdom Hearts series, would not be translated into Spanish and Italian. This decision was bound to cause disillusionment among large sections of the company’s European fandom, not least because the game had been developed exclusively for Nintendo 3DS and incorporated spectacular action elements to capitalize on the console’s sophisticated functions. As it became increasingly evident that postponing the announcement would ultimately cause fans more dismay, the company published the relevant confi rmation via its website (see Box 7.1).