chapter  10
16 Pages

Associative Learning in Animals: Asch’s Influence

In the early 1960s Asch turned his attention to the problems of learning and memory. He brought to that study a new perspective, based on his background in Gestalt psychology but molded by his own views. Asch’s concern was with the representation of the coherence of experience-how elements in the world are learned to go together. This naturally led him to the study of what is conventional called associative learning. But his views differed in many respects from those

advocated by associationists. I want to emphasize three such differences because they have particular relevance to work that has been done in my own laboratory.