ABSTRACT
Cuban culture since the 1990s can be thought of as a "curated culture". The phrase "curated culture" appears in an essay by Kevin Power entitled "Cuba: One Story after Another". Power, an American professor at the Instituto Superior de Arte de La Habana, uses this term to refer to the determining role that the foreign public plays in Cuban art production. This chapter focuses on the cultural processes, both in Cuba and abroad, that condition the management of art. It seeks to view the Cuban trend as a complex process that, though inserted in an uneven international financial system, obeys laws and reasons that speak as much of Cuban politics as of First World cultural paradigms. The chapter describes the administration of Cuban contemporary culture as an imaginary space between center and periphery, art and market, self-exoticization and Neo-Avant-garde, which reflects Cuba's active participation in a postmodern world that is fascinated by difference.
