ABSTRACT

The hardest dilemma you will encouoter when you start working on a new project is where to begin. The facetious reply is always 'at the beginning', but in a continuing process how do you decide where that is? The goal of media production is to get the final product into the marketplace and to the target audience, and the actions taken by all those involved must be aimed at achieviog this. There are established worktog practices employed in publishing and related areas such as advertising, PR and marketing. These systems have been developed to ensure that those worktog on printed publications and websites are able to operate as an efficient team to set up well-constructed pages.