ABSTRACT
This chapter develops a fuller account of the theoretical underpinning of the problem and discusses the solutions to the problem. It argues that there must be a change of mindset around 'privacy', moving privacy from an individualistic concept to a concern for society. The chapter focuses on the fundamental problems which we assert propel the 'privacy myth'. A full theory of privacy would need to take into account all of these dimensions, even if, eventually, it asserted theoretically grounded exclusions. Throughout history, 'informational privacy' has remained predominantly positioned from this individualistic starting point which we term in our proposed model of privacy, as 'stage one' or 'individualistic concept of privacy'. An individualised concept of privacy would not acknowledge the social elements of privacy that Leith warns of but in health it is somewhat polarised.
