ABSTRACT

This chapter looks at a range of business models in use in the Australian book publishing sector. It presents the findings in the form of sub- or atomic business models, can operate either in stand-alone fashion or in combination with others. Value propositions are at the heart of business models and are generated by a set of internal capabilities which represent the ability of a firm to perform functions that create value for a range of stakeholders. There are differences in the customer bases of the various categories, with trade publishing having the most diverse markets of all the categories of publishing. The customer base for professional and specialist publishers is similar in that it is more likely to involve various niches, demarcated in professional, educational, community of interest or subject terms, and accessed by a variety of print and electronic channels. In all categories, bookshops, both traditional and online, and libraries are a core element of the customer base.