ABSTRACT
This chapter describes a new concept, organizational moral learning (OML), by synthesizing the social intuitionist model (SIM) and the dynamic model of organizational learning. Crossan and colleagues' model is special in that it explains the dynamism and complexity of organizational learning as it unfolds over time in four main stages, what they called the four "I's": intuiting, interpreting, integrating and institutionalizing. The relationship between OML and OML capacity can be likened to the relationship between flexibility and the real-world balance and mobility that flexibility training engenders. The chapter focuses on describing how organizations adapt or fail to adapt to their members' private moral concerns. Alexis Reader's organizational history started during the days when she drove her daughter to gymnastics, only to later discover her daughter was being subjected to abuse by gymnastics coaches. That revelation, and the moral intuiting it incited, would lead her to establish a gymnastics organization and institutionalize an alternative philosophy and coaching strategies in that organization.
