ABSTRACT
The following items are included in the survey references: ■ The abbreviated name of the organization that conducted the survey and, in many
cases, the survey’s sponsor ■ The month and year the survey was conducted ■ If the survey was not conducted via telephone, the method (usually “personal”) ■ If the sample is not “national adult,” the type of sample (for example, “registered
voters”) ■ The size of the sample (number of respondents)
EXAMPLE: (CBS and NYT, February 2000, 1,225) This survey was conducted by CBS News and the New York Times in February 2000, via telephone, with a national sample of 1,225.
