ABSTRACT
This introduction presents an overview of the key concepts discussed in the subsequent chapters of this book. The book describes how the business works as well as instructing filmmaker on how to put the business plan together. It examines sexy, too, in its own business-like way. The book explores the bridge the gap for filmmaker between the passion of filmmaking and the day-to-day realities of creating a successful company. It discusses as a step-by-step guide for writing a plan or as a test of filmmakers own ability to be in business, it will help filmmaker meld creative thought with business fundamentals. The book presents in language that is accessible to those who are not skilful with business jargon. It is better to find out, rather than several months or thousands of dollars down the road, that running a business is not for filmmaker.
