ABSTRACT
This article reviews the findings of an international survey conducted by the Prospective Planning Project of National Radio Television. The purpose of the survey was, first, to obtain a worldwide perspective on the evolving future roles of broadcasting institutions and second, to establish what general relationships exist between environmental factors (political, economic, cultural, financial, etc.) and policies/strategies adopted by broadcasting organizations. A revised Delphi method was used for this investigation. The first part consisted of interviews with public broadcasting experts from seventeen countries. These interviews served to identify key issues and trends that characterize probable future broadcasting missions as well as organizational structures required to support them. With these world-views as inputs, a questionnaire was constructed to test and analyse a second and third round of judgments from a selected group of the experts interviewed in the first round plus a few additional experts which were later added to the list.
