ABSTRACT

Part 3 in the second swim lane represents the reward modes of crowdfunding. Part 4 in the third lane signifies the type of investment. Both Part 3 and Part 4 represent areas that are platform-determined. In this sense, the platform is representing the interests of the crowdfundee as they have the power to make decisions on the process via the platform. Part 5 represents equity-based crowdfunding as denoted by the swim lane name ‘Securities Determination’. This area is determined by the regulatory structure surrounding the crowdfunding deal.