ABSTRACT
Thirty years of Challenge? Well, that is a cause for celebration. I lift my glass of orange juice to its success during the next thirty. But I’m not quite sure what “success” is. A few months ago I read about
a publisher who had achieved his lifetime goals in publishing and retired, or joined the navy, I forget which. That made me ponder my own lifetime goals as a publisher. I had to confess that I never had any.
