ABSTRACT

Digital technology has changed audio production techniques as well as the very nature of how audio content is delivered. Radio stations, program syndication companies, and other content providers have found they must align themselves with the Internet and other “non-traditional” distribution outlets. For many, this has meant building web pages that tie programming to promoting contests, concerts, and other special events. Nearly all stations also webcast , or stream their broadcast signal over the Internet, broadening their audience from a local area to potentially the whole world. Radio stations and other content providers have also turned to “apps” (applications) that allow listener access to a wider variety of live and recorded content, including concerts and podcasts. As Internet access has spread from the desktop computer, to the laptop, to smartphones and other mobile platforms, audio content creation and delivery options have become nearly limitless.