ABSTRACT

This chapter focuses on ethnographic tension, which arises from the encounter between activist cultures and digital capitalism. It also explores how activists understand and negotiate with the issue of digital labor. In the last decade, the concept of digital labor has been of pivotal importance to highlight the bound relationship between internet technologies and the development of new forms of capitalist accumulation and exploitation. The chapter examines some of the weaknesses by looking at activists everyday lives and at the way in which they understand and negotiate with the issue of digital labor. Finally it argues that the understanding of the intrinsic value of human relationships, of their material and representative dimension, key to an appreciation of the social importance of web 2.0 technologies in the everyday lives of political activists.