ABSTRACT

The aim of this chapter is to analyse the communicative phenomena embodied through the transnational feminist movement against violence as a significant axis of cyberactivism for citizen participation. These movements determined the rupture with conventional activism while the characteristics of the development of technopolitics included the absence of organisational structures in favour of a distributed network, the use of the creativity for social activism, the coordination of actions and the denunciation and common demands coordinated from various countries and geopolitical territories. Thus, these initiatives provide for a reconfiguration of the offline and the online understood as a continuum of discontinuous phases of events and connectivity against femicide. The case studies chosen to exemplify it are #NiuUaMenos in Argentina and #VivasNosQueremos in México, and their expansion as transnational discourses on social justice. The hypothesis introduced as a starting point is that transnational feminist activism includes frameworks of justice, social change, anger, resistance, solidarity and sorority, which are socially effective since they are activators of an ethical and affective dimension in activist networks. These frameworks facilitate the political agency of collective knowledge by placing the social action of the protest in the communicative public sphere, the public opinion and the cultural gender justice debate.