ABSTRACT
This chapter shows that whether the economic model of capitalism promotes moral behavior or not and how moral behavior impacts a leader's environment – which for a business leader is the markets. Building market-based approaches for human centered management has its first approximation through instrumental ethics, whereby managers choose a corporate social responsibility approach that will also lead to shareholder wealth. The nexus with human centered management lies in a perspective that derives from the approach used by Amartya Sen to denote human development. The model endeavors to measure the effect of human centered management in a firm by gauging the impact of a code of ethics on business processes and stakeholder relations. As far as stakeholder relations are concerned, the study found effects in terms of more dialogues with stakeholder groups, of stakeholder groups reporting more issues of affectedness and effects in terms of more social networks connecting with the corporation.
