chapter  1
6 Pages

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WithRonald G. Albright

This chapter discusses an aspect of computer productivity—the computer as an information and communications tool. Though business people, salespeople, and others in small or home business ventures are working with personnel and resource constraints that their competitors do not have, they are hesitant to adopt the very technology that can eliminate these barriers. Most of these people realize, on some level, that computers can streamline their operations, but, because they think that learning about and implementing computers in their business will take time and expertise that they just don't have, they shy away. According to The Washington Post, ignorance appears to be the biggest problem for small businesses of all types that are trying to automate. Once we confront the arguments and apprehensions against learning how to use computers, we can be more realistic about learning to use computers. So, people should accept the computer as another business tool—nothing more, nothing less.