ABSTRACT
The American Meat Institute (AMI), representing meat packers and processors, and the Food Marketing Institute (FMI), representing retail grocers, quickly developed cameraready art for two brochures that could be reproduced easily for use in retail stores with consumers and in foodservice operations to educate food preparers. Available in English and Spanish, the brochures were released in March 1993 and one represented the earliest efforts to spread comprehensive consumer handling information.
