ABSTRACT

This study aims at providing reliable data on the economic importance of football in Germany in the allocation of the resources time and money for football. This paper provides detailed results about the number and selected sociodemographic and economic characteristics of people participating in football and spending money on football as fans. Second, the aspects of football consumption by people that are not necessarily actively participating in football (i.e., the fans) are presented, including the number of people being interested in football and spending money on it and the expenditures and consumption patterns of the football fans. Third, the economic importance of sponsorship, media rights, and venue maintenance and construction for football are presented.