Archetypes are one of several elements of Jungian thought, alongside psychological types that are firmly embedded in storyteller’s everyday language and popular culture. C. G. Jung discerns a range of archetypes: the anima and the animus, the shadow, the hero, the child, the trickster, the old wise woman, the old wise man, and the self. Jacobi also emphasizes that archetypes can take a variety of forms, from static images to actions, processes, reactions and attitudes. In fact, these archetypes designating processes rather than human characters are named by Jung 'the archetypes of transformation'. Archetypes, as Jung envisaged them, are the constituents in the individuation process. Jung was particularly interested in the anima's ability to inspire the man, and often conflated the anima with the real woman onto whom the anima is projected. Jung theorizes that the child motif corresponded to the birth of the personality and its development and eventual survival in the world.