ABSTRACT
This chapter summarizes the data and the functioning of the data determinants within them. It makes direct comparisons between the data presented here, and the data gathered by other researchers investigating cross-cultural business relationships in the emerging Russian business environment of the 1990s. The chapter reflects the functioning of the trust determinants in the east-west context. Local expertise in the regulatory requirements and traditional forms of behaviour, and experience that permits a realistic assessment of required actions is necessary in an east-west venture. The expatriate deputy tends to view this in terms of a within-venture issue, more than as a matter of forging external relationships. To start with the financial perspective on the venture, the westerners' presumption of power arising out of their substantial investment in Moose is at odds with the underlying assumption of the Russians. The Moose joint venture provided evidence that on many occasions, the Russian state organisations were viewed as being hostile to western investors.
