ABSTRACT

This chapter focuses on the economics of smoking cessation. Smoking cessation policies run a wide range, including subsidies or rewards for not smoking or for treatment, education, counseling and the provision of anti-smoking drugs. The chapter also focuses on the important question of determinants of quit behavior: what are the key factors inducing smokers to quit smoking? Major tobacco producing states might also affect attempts to quit smoking in significant ways. Tobacco control strategies aim to focus on two different constituencies. One set of strategies is geared towards potential smokers, to prevent smoking initiation. Other tobacco control programs seek to aid smokers to quit, or at least reduce smoking. The importance of smoking cessation policies as an integral part of comprehensive strategies to reduce tobacco use has also been recognized by international bodies such as the World Health Organization. The price differences in Nicotine replacement therapy products across nations seem large enough to promote international trade.