ABSTRACT
Anyone wishing to explore the rules of success must first of all determine what success and, what professional success is. This might, at first glance, seem easy. Success might, for instance, be described as the achievement of goals or the sum of right decisions taken. In the field of psychology, success is broken down into objective and subjective aspects. Objective aspects are recognisable to outside observers and are based on social norms and expectations. They include money, influence and status. Subjective aspects of success are geared more towards the individual's values and convictions, including, for instance, self-fulfilment and the purpose or meaning behind their actions. Professional success evidently has to do with the simultaneous achievement of personal and social goals. Long-term professional success clearly has a lot to do with handling critical situations well and not allowing oneself to be unsettled, embittered or led astray by them.
