ABSTRACT

This chapter provides a brief review of the development of sport into a major sector of economic and social activity and outlines the importance of sport management as a field of study and employment. It discusses the unique nature of sport and the drivers of change that affect how sport is produced and consumed. A model that explains the public, nonprofit, and professional elements of sport is presented, along with a brief description of the salient aspects of the management context for sport organizations. The chapter also serves as an introduction to the remaining sections of the book, highlighting the importance of each of the topics.