ABSTRACT
The air transportation industry has been experiencing a sustainable growth globally since the first civil aircraft was put into business operation in the year 1914. With the sustainable development of its national economy and the continuous improvement of people's living standards, China has the promising air transportation markets in the world, and air transportation is playing an important role in the modernization of construction of China. Given the rapid growth of air transportation demand in China, the empirical studies mainly focus on the Chinese air travel market, to validate the proposed forecasting methods. Despite the rising role of air transportation in China, there has been a lack of systematic research about the air travel demand forecasting. The different forecasting problems may vary widely in many aspects, including the forecasting time horizons, particular management objectives and the frequency of historical data used. The chapter also presents an overview on the key concepts discussed in this book.
