ABSTRACT

Guides to library and information services (LIS) come in an ever-increasing variety of shapes, sizes and formats. LIS guides can range from a single sheet of A4 paper to videos and interactive computer-based packages. Printed versions might be presented as a simple bookmark or a reference card, or as a more comprehensive brochure, booklet or information pack. Guides may also be planned and prepared to be used in conjunction with, or to supplement oral presentations and guided tours of the LIS. The suggested initial considerations indicate just how much planning is required in producing a guide if it is to be really effective in achieving its objectives. The act of carrying out the initial planning of the guide should not be viewed as an isolated task, it needs to be considered as part of the overall strategy for disseminating information about, and promoting the services and skills available within and through the LIS.