ABSTRACT

Management in all business areas and human organization activity is the act of getting people together to accomplish desired goals and objectives. Management consists of planning, organizing, staffing, leading or directing, and controlling an organization or effort for the purpose of accomplishing a goal. In 1943, Abraham Maslow introduced his Hierarchy of Needs Theory. In this theory, Maslow proposed that all human beings are motivated by unsatisfied needs and that certain lower factors need to be satisfied before higher needs can be satisfied. In 1960, Douglas McGregor announced his two theories of organization management and employee motivation, calling them Theory X and Theory Y. In both of these theories, McGregor assumed that the manager's role was to organize resources for the benefit of company. In 1959, Frederick Herzberg introduced his Motivational Theory. In this motivational theory, Herzberg attempted to explain factors that motivate individuals through identifying and satisfying their individual needs, desires, and the aims pursued to satisfy these desires.