ABSTRACT

The aim of this study is to examine the validity of a hypothetical model for the superior performance of human resources from a behavioral perspective. Referring to behavior theory, human resource performance is influenced by environmental and personal aspects. Based on the results of our three years of research, it is found that both of these aspects have a significant positive effect on gaining a high level of human resource performance, so it can therefore be transformed into a fixed model. The model is directed to encourage individual superior performance with a highly competitive attitude, through the development of an employee-oriented mindset to quality corporate culture. This study used a quantitative approach with SEM and path analysis. Thus, the hypothetical model, which was formulated in the second year of research, has been tested to become a fixed model that will enable human resources to perform with superior capabilities.