ABSTRACT
L&T being a private player, it was an extraordinary attempt to foray into the development of India's first nuclear submarine project. In formulating its strategy for having a sustainable competitive advantage that competitors cannot imitate easily, L&T placed strong emphasis on learning by virtue of various collaborations and consultations. It is one organization in India that has actually been quite successful at both exploiting the present and exploring the future opportunities. The joint venture, based in Talegaon near Pune and in Bangalore, will be active in the defense electronics market. It aims to cover manufacturing, design, engineering, distribution and marketing in the fields of electronic warfare, radars, avionics and mobile systems for military applications. To succeed, emerging businesses have different key success factors and different styles of leadership and different alignments of people, informal organization systems and culture. L&T recognized that the current management system rewarded short-term execution aimed at current markets.
