ABSTRACT
Circular economy approaches are relevant to one wherever he is in the supply chain – primary extraction, manufacturing, transport and logistics, retail, recovery. The next important step is to work out where in the business they might have most benefit. A more radical option is to identify where the company can outcompete someone in the supply chain. Examples include B&Q developing a leasing model for more durable power tools. Most consumers don't need to own tools, they just want to use them for a few projects – leasing creates the opportunity for more profit for B&Q while reducing the sales of manufacturers making cheap tools. The list of suggestions for overcoming internal and external barriers shows that there is a lot that individual companies can do to kick-start the circular economy. But, we must not lose sight of the fact that the circular economy is a system – everything needs to work together to deliver better resource management.
