ABSTRACT

The growing number of job opportunities for previously disadvantaged people added to the increased need for relevant banking products. It is a widely accepted fact that affordable access to banking services is a major challenge in developing countries. WIZZIT is an accredited issuer of MasterCard's Maestro debit card and MasterCard has certified WIZZIT's unique mobile phone technology as a payments channel. WIZZIT prides itself in being one of the only banks in South Africa to offer a fully fledged transactional account with no monthly fees and no minimum balance requirement. A WIZZIT account is available to everyone with a mobile phone, model or age of the device. Taking on the feat of banking the un- and under-banked people of South Africa is no easy task and WIZZIT continues to face daily challenges in its business. A key strategy for WIZZIT in banking the un- and under-banked people of South Africa is enlisting the support of small to medium-sized businesses.