ABSTRACT

This chapter considers to what extent and in what ways CSR agendas and initiatives differ between developing and developed countries and how these differences are magnified in fragile and conflict-affected states. The ongoing evolution of the role of companies in regards to social and economic development is discussed and how CSR can be mobilized to make a contribution to a country’s social and economic development is considered. It discusses the limitations of CSR and considers the different drivers, priorities and outcomes that frame CSR compared with traditional development programming. This chapter includes a “snapshot” of Myanmar, an emerging economy and fragile and conflict-affected state, which is currently undergoing a period of significant political, economic and social transformation. It outlines how CSR is an “emerging story” there, in terms of government requirements, company activity and community expectations; and concludes with some reflections on development-oriented CSR.