ABSTRACT

Because so much humor is verbal—jokes told by our friends, routines by stand-up comics, gags in situation comedies, and so on—we tend to forget that visual phenomena are frequently used to generate humor, often in conjunction with written or spoken humor. In most cartoons the humor is created by the gag line, but it has to fit in with the "look" of the characters in the cartoon. This cartoon shows the power of visual phenomena to generate humor. It is the head of the woman and the transformations it undergoes as the man thinks about her that generates the humor. There are two kinds of humorous comic strips: the gag strip, which has some kind of a funny resolution every day, and the continuing strip, which can last weeks and months, and relies on zany personalities and narrative complications to amuse readers.