ABSTRACT
Traditionally, information managers have had a limited view of how they can help business leaders generate value from information, mainly focusing on operational and analytical benefits. Information leaders rarely have the knowledge or experience to manage their organization's information as an asset. Business leaders increasingly see others in their own or adjacent industries monetizing their information in various ways, but do not know how to get started doing this themselves. Conversely, information leaders typically lack the most basic capability for information asset management: an accurate and current information inventory, including internal and external information with the potential for economic benefits. In many organizations, information sharing is rare because of turf wars or difficulty arising from poorly administered standards that hamper information leaders' efforts to create and carry out an organization-wide information monetization strategy. But when organizations fully embrace information as an economic asset of benefit to the entire enterprise, data hoarding subsides and principled behavior takes shape.
